GMJ pioneered ‘verified planning imagery’ as a new process in 1994. Combining survey data, photography and the 3D proposal model an accurate and verifiable image of the planned proposal can be generated.
Today, most major Central London planning projects require ‘verified imagery’ or as it is better known today ‘accurate visual representation’ (AVR) views for Townscape Visual Impact Documentation.
GMJ work alongside the architects, planning and townscape consultants from early in the design and planning process to help determine view locations, test the impact of different design options and provide 3D build parameter envelopes.
To produce the rendered views GMJ interact closely with the architects and ensure that the materials and finishes employed accurately portray the quality of the design intent.
For the planning submission GMJ design and layout the required Townscape, Visual and Built Heritage Assessment Chapters that form part of the Planning Application documentation.